At less than €1000, should you go for the MacBook Air M3? Elements of answer! –LaptopSpirit

Apple recently unveiled its new MacBook Air M3s in an announcement that took many observers by surprise with its unusual timing. These new models, available in 13 and 15 inch versions, incorporate the M3 chip, promising increased performance and a series of notable improvements compared to their predecessors. Here's a look at what these new MacBook Airs have to offer and why the competition still has some concerns.

The M3 chip: a new level of performance for the MBA

At the heart of the new MacBook Air is the M3 chipwhich represents a major advance compared to the previous generation. Manufactured with a 3nm etching process, this chip offers a significant increase in performance, with a 60% improvement over the M1 model. It is equipped with 8 CPU cores and up to 10 GPU cores, with a 16-core Neural Engine. This configuration allows for a smooth and responsive user experience, whether for everyday tasks or more demanding applications. M3 chip supports up to 24 GB of unified memory and offers options for SSD storage up to 2TBthus meeting the needs of creative professionals and demanding users.

The new MacBook Air M3s promise up to 18 hours of battery lifea key feature for mobile users. This performance is made possible thanks to the energy efficiency of the M3 chip. In terms of connectivity, a notable advance is the adoption of Wi-Fi 6E (no Wi-Fi 7), offering higher connection speeds for an improved online experience. The computers are also equipped with two Thunderbolt/USB 4 portsMagSafe technology and for the first time, they can manage two external displays simultaneously (provided you deactivate the internal screen), a feature particularly appreciated by multitasking professionals.

The MacBook Air M3 can still count on a timeless design and a quality display

Apple has chosen to maintain the elegant and minimalist design that characterizes the MacBook Air, with finishes available in Midnight, Starlight, Silver and Space Gray. THE aluminum chassis lightweight yet sturdy makes these laptops both portable and durable. The display Liquid Retina delivers vibrant colors and sharp details, making every image and video a pleasure to watch.

Prices that change little and the MacBook Air M1 which disappears from the catalog

The 13-inch model of the MacBook Air M3 is on offer from €1299while the 15-inch model starts to €1599. These basic prices correspond to a configuration with 256 GB SSD storagewhich is still very light now, but can increase depending on unified memory options and additional storage capacity. Note that the MacBook Air M2 remains in the catalog, from 1199 euros. On the other hand, the enduring and emblematic MacBook Air M1 is definitely over!

You can order a copy now on the Apple Store online and deliveries are planned from March 8, i.e. this Friday.