Do not panic, there will be many GeForce RTX 5090 and 5080 at the recommended price

Regarding France, we had spotted, on our return from CES, to a large online sales group, selling prices respected with an MSI RTX 5080 VANUS 3X OC sold € 1,179, like the Founder Edition model Nvidia, but the price was quickly withdrawn from the product sheet.

Since then, there has been a day without a dealer listing to be put online with delusional prices igniting the canvas. It is to wonder if the resellers, the partner and NVIDIA brands, by withdrawing prices from the resellers, do not want to create a feeling of emergency and thus cracking undecided buyers by seeing a card at the price announced at the time From the exit, even though the price of € 1,179 for a GeForce RTX 5080 remains a more than substantial sum.

This morning, another dealer, after the LDLC group, posted the GeForce RTX 5080 with MSI, Gigabyte and Zotac models at the price announced by Nvidia. There should therefore be, on January 30 at 3 p.m., GeForce RTX 5080 at the AIB (NVIDIA partner brands) at € 1,179.

MSI RTX 5090 Ventus 3x to 2,349 €

For the GeForce RTX 5090, the situation is almost the same with proportionally inflated prices. It is not uncommon to see PNY cards saying “basic” displayed € 1,000 above the recommended sale price.

Again, it is Grosbill who reassures our banker since the dealer displays the MSI Ventus 3x to 2,349 €, exactly the same as the Founder Edition version that we tested a few days ago.

Partners who play cat and mouse

Also remember that Nvidia's partner brands: Asus, MSI, Gigabyte, etc. War a fierce war from a marketing and commercial point of view. Thus, brands adjust their price permanently depending on the competition and their supposed brand image. The prices displayed at the time of the announcements are deliberately very high, then revised down the day of the effective availability of the models concerned.

Small anecdote: Some manufacturers fix their price directly depending on the price of the competition by applying a percentage which varies according to the market shares of previous months and the range, in particular on the so -called “gaming” models. Thus, whatever happens, some manufacturers will always have higher prices than the recommended sale price, even on a relatively basic model. This is also why manufacturers are often unable to give you the price of their models on large salons (CES, Computex, IFA, etc.).

What about availability

The real question remains that of availability. As the adage says “what is rare is expensive”, so if the stocks of graphics cards are insufficient to meet demand, we should quickly see prices climb.

However, one should not give in to the compulsive purchase, especially if the model you covet is sold much more expensive than announced. We advise you to wait for stocks to consolidate and prices stabilize to enjoy a just price on the graphics card you covet.
We waited for two years the 50 serial geForce RTX, we are no longer two months old. You can still wait while reading Our test of the GeForce RTX 5090then that of the GeForce RTX 5080 which will be released before January 30, to make a wise choice.