Niantic about to resell Pokémon Go and its video games division for $ 3.5 billion

This is the Mercato information of the day: according to the information of Bloombergthe niantic giant, specializing in augmented reality applications and models, would be about to separate from its entire video game branch, which includes megasucs Pokémon Go On mobile. An offer of $ 3.5 billion from Scopely, publisher of another very important source of money on mobile with Monopoly Go, is said to be on the table.

Property of the Saudi investment fund Savvy Games, Scopely is not a name known for the general public, or even that of gamers. However, it is one of the most important groups on the mobile game market: in addition to the Star Trek Fleet Command and Marvel Strike Force successes, the group also publishes Monopoly Go, a free-to-play having amassed more than $ 3 billion from its users since its launch. Just that.

If Pokémon Go is A success that continuesNiantic has had a hard time renewing its formula with so much efficiency. The fiascos are linked, whatever the commercial aura of the exploited licenses (Harry Potter: Unite Wizardsamong others). A sustainable disappointment that could push the firm to restructure its production around the development of its internal technologies. In November 2024, Niantic unveiled his Large Geospatial Modelan artificial intelligence model taking up the principle of neural networks (already used by language models as chatgpt) to apply it to spatial geolocation.

This “LGM” would use the many data sent by users of Pokémon Go for three -dimensional maps. Brian McClendon, vice-president of the firm (and incidentally co-creator of Google Earth), did not rule out the idea to sell this technology to the American army, giving an unfortunate new perspective to these many hunts to the Magicarpe of past years.