Home » Les Bons » [Udemy] How to create a marketing strategy on social media courses in French (dematerialized)

[Udemy] How to create a marketing strategy on social media courses in French (dematerialized)

Les Bons

Deal Score0

0

Deal Score0

Udemy

Discover the power of social media and transform your brand online
Welcome to “How to create a marketing strategy on social media”, your ultimate guide to master the fundamentals and subtleties of digital marketing. This course is specially designed to help you fully exploit the potential of social networks in order to expand your audience, engage your customers and boost your activity.

What you will learn:

Introduction to the marketing strategy on social media: a complete overview to locate you in the current digital ecosystem.

Definition of SMART objectives: Learn to set specific, measurable, achievable, realistic and temporal objectives for maximum efficiency.

Alignment of social objectives with business objectives: integrate your social strategies into the overall objectives of your business for an increased impact.

Monitoring of relevant indicators: identify and measure metrics that really matter to assess your success.

Know your audience: develop a deep understanding of your audience to better meet your needs.

Competitive and social analysis Media Listening: Monitor your competitors and adapt your strategies to stay in mind.

Audit and optimization of social profiles: Make sure that all your channels are finely adjusted to best represent your brand.

Creation and management of innovative content: from inspiration to the creation of a calendar of engaging content, learn to captivate your audience.

Performance monitoring and adjustment: Use real data to refine your strategies in real time.

Complementary learning resources:
Online workshop

Documentation
See examples of dashboards, reports and desktop files.

More Info