
“Absolute priority”: Tiktok is the worst competitor of Meta, it is Mark Zuckerberg who says it

Tiktok
Tiktok is a social video clip sharing network which quickly established itself as a leader in this field, available in mobile application, you can take it everywhere with you.
- Downloads:
3427 - Release date:
04/17/2025 - Author :
Tiktok - License:
Free license - Categories:
Video – Communication
- Operating system:
Android, online service, Windows 10/11, iOS iPhone / iPad
Meta leader, shown The Social Network to its employeesqualifies Tiktok as “Absolute priority” and competitive threat “highly urgent” Upon his arrival in 2018.
Mark Zuckerberg’s declaration arrives after a busy week while Meta, accused of helping the Chinese governmentcould separate from WhatsApp and Instagram if the lawyers of the FTC prevail.
Mark Zuckerberg admits that Tiktok affected Meta and that the “Growth has slowed down spectacularly” When the Chinese application has become popular. As a reminder, Bytedance offered musical.ly in 2017 before making a merger with Tiktok, the following year.
In 2018, Meta, then Facebook, stopped communicating the number of users in its quarterly reports for a new metric that includes Whatsapp and Instagram. The goal: to hide the slowdown in the business.
Mark Zuckerberg thinks that connections between friends and family are less important for the growth of social networks than at the time. “Applications are now mainly used as discovery engines”he told court. “Users can then share this content via messaging.”
Meta tries to reconnect with its roots via the network lever. The company has launched features to facilitate connections with friends, including a redesigned tab to display requests for friendship and activity.
In January, Mark Zuckerberg had also told investors that a “Back to original Facebook” was a key goal for 2025.




