OPENAI is preparing to compete with Google Chrome: is the War of Navigators AA declared?

What if the new trend for Artificial intelligencewas that the browser? Openai is preparing to launch his own web browser, according to Reuters who quotes three people close to the file. The company hopes to use AI to fundamentally change the way of navigating the web, and above all to have access to user data. According to these sources, the software could be launched “In the coming weeks”.

Chatgpt creator has been interested in browsers for some time. Last year Openai had hired Ben Goodger and Darin Fisher, two ex-employees from Google who were part of the original team working on chrome. In April this year, a firm leader said that Optai could buy Chrome if Google had to part with it. He was expressed during an audience to determine if Google had to separate from Chrome, after being found guilty of abuse of dominant position in internet research. But that was not so simple, and Openai seems to have decided to build his own browser.

A chromium browser

Finally, the startup does not start from scratch, since this browser will be based on the open-source project Chromium, as is Google Chrome, Microsoft Edge and Opera, to name only the best known. In addition to accelerating development, this will facilitate its adoption by the 500 million weekly Chatgpt users, most of which are already used to this type of browser.

This increases the competition a little more between Google and Openai. Google offers its own Gemini chatbot, while Openai launched its its search engine. The stakes are high for Google, since its browser has more than three billion users. Its collection of information makes it possible to feed its targeted advertisements, which represents three quarters of the firm’s income.

Towards a battle of AI navigators?

This new project will allow Openai to “Weave your services in the personal and professional life of consumers” According to one of the sources. The firm should in particular integrate AI agents there, such as Operatorin order to perform tasks instead of the user.

It is not the only company of AI to embark on this field. The startup yesterday Perplexity launched its own web browser called Comet. Again, the firm intends to use agents to act instead of users. It would also be a way to collect a maximum of personal data for targeted advertising. And some existing browsers, such as Brave or Dia by The Browser Company, directly integrate AI tools. Is this the start of a real navigators’ war?