Tesla continues her endless fall: sales collapsed 49 % in Europe

It must be said that among its competitors, Tesla counts byd, Chinese car manufacturer now at the top of the electric vehicle market. The Elon Musk firm sold only 7,261 vehicles in Europe in April according to the Association of European Automobiles (ACEA).

Tesla’s fall in sales does not stop

It is a disastrous performance when you know that overall sales of electric battery cars increased by 34.1 % over the same period. Elon Musk’s involvement with Donald Trump plays against the brand with a rejection of European consumers as a consequence.

The period between January and April shows a decline of almost 40 % of Tesla sales over a year. The decline continues despite the launch an improved version of its Y model yThis year. But for many, the range is too aging without a new model to date.

Competition also intensifies with the offensive of Chinese manufacturers. Byd has sold more electric cars than Tesla in Europe for the first time: a historical switch to power relationships.

European consumers also favor hybrid electric vehicles with a small battery but which work mainly with fuel. These models represent more than 35 % of the European automotive market according to ACEA data.

Tesla does not offer any electric hybrid vehicle, only models powered by battery. The strategy of the US manufacturer penalizes him in the face of diversified European demand.

Investors wonder if Elon Musk manages to manage Tesla due to the time devoted to the advice of Donald Trump and his role at the head of the Doge, whose assessment is complicated.

During Tesla’s last financial call, the billionaire said that his time spent leading Doge will decrease by the end of May. They will only devote“A day or two per week”. During a public speech, Elon Musk also clarified that he will run the company for the next five years, minimum.